Some valuable links to help with the customer discovery process

Lots of talk about “getting out of the building” as we test all of our hypotheses about who is our customer and what does he/she want or need. The following links are a helpful way to put some meat on the bones, especially if this is the first time you have engaged in such a process. This can also help us avoid ones natural tendency to conduct an impersonal “survey” to avoid the process. ┬áThe real challenge is keeping your biases to a minimum impact – more on that later.

How to think about customer development interviews

Some tips on how to find folks to interview

How to think about what you should be learning (and thus the questions . . . )